How 'long tail' has changed for PC games - PlayWay edition!
Also: we look at the latest Steam hits, and a whole bunch of news.
[The GameDiscoverCo game discovery newsletter is written by ‘how people find your game’ expert & company founder Simon Carless, and is a regular look at how people discover and buy video games in the 2020s.]
Time for another fine Friday newsletter, folks. And we’re starting this one out with some new data from ‘simulator’ masters PlayWay, which illuminates how Steam’s ‘long tail’ for revenue is shifting over time.
But before we get there, we wanted to highlight the new trailer for The Sims 4’s ‘Life & Death’ DLC, full of graveyards & funerals, which hit #1 on YouTube Trending. As I said in the GDCo Plus Discord: “looks wonderfully chaotic… people complain that big companies like EA are 'soulless', but then they come out with stuff like this? love it.”